Here are my favorite resources to make social media marketing easier. Most of them are free or inexpensive to use. There are so many different tools out there and it can be overwhelming. These are the consistent, affordable and easy to use resources I recommend.
Social Media Research, Monitoring, and Keyword Research Tools
Additional Tools to Help Find the Trending Hashtags
Additional Tools to Help Find Keywords
- Social Searcher - Monitor brand names, mentions, hashtags and trends
- Answer the Public - 1 free search/day so be sure to use wisely, sign up is available for free or paid access
- SEO Tool - Serpstat - Keywords, plus most other SEO statistics monitored and analyzed
- Google Trends
- Buzz Sumo - Use the free trial to conduct research, generate ideas
- SpyFu - You can also analyze competitor websites
- Also Ask - https://alsoasked.com/
- Download Free Chrome Extension, Keyword Surfer - When searching in Chrome automatically gives you search statistics and keyword suggestions
- www.feedly.com - Start a news feed that brings content about your industry in one place
Additional Tools to Help Find the Trending Hashtags
Additional Tools to Help Find Keywords
- https://ahrefs.com/keywords-explorer
- https://moz.com/explorer
- Google Keyword Planner
- Download Free Chrome Extension, Keyword Surfer - When searching in Chrome automatically gives you search statistics and keyword suggestions
Book Recommendations
"Building a StoryBrand" by Donald Miller
I recommend this book because it gives business owners and marketers a crystal-clear process to cut through noise, eliminate confusion, and create content that converts. If you're trying to grow your brand online, this framework is a must-have in your marketing toolbox. If your messaging feels unclear, inconsistent, or you're struggling to connect with your audience, Building a StoryBrand is a game-changer. It teaches you how to simplify your message so customers instantly understand how you can help them. Whether you're writing website copy, emails, or social media content, this book helps you communicate value with precision and empathy. (paid link)
Reset How to Change Whats Not Working by Dan Heath
It’s not just about change, it's about smart change. Dan Heath provides a clear, hopeful path for leaders and changemakers who are ready to stop spinning their wheels and start seeing real results. Reset is a fresh and empowering guide for anyone tired of “band-aid” fixes and ready to create meaningful, sustainable change. It doesn’t just help you patch problems, it helps you rethink them from the ground up. Whether you're a business owner, team leader, or nonprofit director, the insights in this book will help you improve outcomes, boost efficiency, and spark innovation. (paid link)
"Building a StoryBrand" by Donald Miller
I recommend this book because it gives business owners and marketers a crystal-clear process to cut through noise, eliminate confusion, and create content that converts. If you're trying to grow your brand online, this framework is a must-have in your marketing toolbox. If your messaging feels unclear, inconsistent, or you're struggling to connect with your audience, Building a StoryBrand is a game-changer. It teaches you how to simplify your message so customers instantly understand how you can help them. Whether you're writing website copy, emails, or social media content, this book helps you communicate value with precision and empathy. (paid link)
Reset How to Change Whats Not Working by Dan Heath
It’s not just about change, it's about smart change. Dan Heath provides a clear, hopeful path for leaders and changemakers who are ready to stop spinning their wheels and start seeing real results. Reset is a fresh and empowering guide for anyone tired of “band-aid” fixes and ready to create meaningful, sustainable change. It doesn’t just help you patch problems, it helps you rethink them from the ground up. Whether you're a business owner, team leader, or nonprofit director, the insights in this book will help you improve outcomes, boost efficiency, and spark innovation. (paid link)
|
Website Resources
Content Creation Resources
AI Resources Editing and Grammar Resources
Adding Social Media Tags
Most social media platforms have a tracking tag system. This allows you to target website visitors on social media platforms, ensure your ads are targeted to the right people, and retarget visitors. Here are the conversion tracking tools for the top platforms:
Google Ads Resources
Blogging Resources
Royalty Free Music Podcasting
|
Link to my social media marketing templates
Templates/eBook Sponsored Link for Free Website Hosting
FREE Video Editing
 |
|
Industry Recognized Certificates
|
Free Social Marketing Courses Online
|
As an Amazon Associate I earn from qualifying purchases
