• 2020 social media platform demographics​
• ​Best times to post on social media
• What size images to use on each social media platform

Templates 

• Social Media Research and Audit Template
• ​Checklist for Optimizing Social Media Profiles​​​
• Buyer Persona Template

Keyword Research Tools

• SEO Tool - Serpstat - Keywords, plus most other SEO statistics monitored and analyzed
• Answer the Public - 1 free search/day so be sure to use wisely, sign up is available for free or paid access
• SpyFu - You can also analyze competitor websites
• Buzzsumo - Limited # of free searches, so be selective, find keywords, influencers and content ideas
• Download Free Chrome Extension, Keyword Surfer - When searching in Chrome automatically gives you search statistics
• Keywordtool.io - Limited Free Resources, but still helps generate keyword ideas

• Google Trends

Design Tools

• Pexels - Free stock photos and videos
• Unsplash- Free stock photos
• ​Pixabay - Free Images and Royalty Free Stock
• Adobe Spark - Free tool for creating graphics and videos   
• Canva - Free tools for creating graphics
• Font Squirrel - Free font tool
• ​Gif Maker - Make your own Gif
• Image Templates from Hubspot​

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​Infographics

• ​​​​Pikto Chart
• Daily Infographic

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Social Media Listening Tools

• ​Free Social Media and Web Monitoring Tool
• ​www.feedly.com
• Quora

​Website Performance Tool

• ​SEM Rush

Finding and Creating Content
​Content Ideas
Writing for Social Media
​Cheat Sheet for Proofreading, Content and Posts

​Branding
Resource for creating stories, My Story Brand
Branding Quiz

​Making Videos

• ​Wave Video -  My favorite and it's FREE, Customizable video making​ ​​​​

Royalty Free Music
https://www.audiohero.com/

Podcasting
https://www.podcast.co/

Free Website Hosting

My Favorite FREE Video Editing Tool 

Industry Recognized Certificates

• https://nismonline.org/sms-certification/
• https://www.contentmarketinguniversity.com/
• http://www.tri-c.edu/programs/business-management/social-media-marketing-short-term-certificate.html
• Google Analytics - https://analytics.google.com/analytics/academy/
• Facebook Marketing - www.facebook.com/blueprint​

Free Social Media Training

• Google Analytics You Tube Channel
• Facebook Marketing  - Facebook Blueprint
• ​Hootsuite Academy - Free and paid online social media marketing classes and certificates
• Hubspot Free Training​​

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